Advertising Trends to Watch in 2023
With new technologies emerging and market demand increasing, 2023 advertising trends are being developed. And these trends keep marketing professionals on their toes as they need to keep an eye on any change happening in the industry to thrive. With the competition getting tougher from time to time, following the trends can help you stay […]
PANTONE, THE ONE CREATION TO END THE WAR BETWEEN DESIGNERS AND PRINTERS.
Large corporations have succeeded in something that seems impossible: registering a specific color as a trademark. These companies are indeed easy to guess even without seeing their logos: magenta telecommunications posters, mauve chocolate bars, brown delivery trucks, or robin’s egg blue jewelry boxes? Apparently, when the color becomes synonymous with the brand, a company can […]
PROCESSES OF MARKETING MANAGEMENT
This is very obvious to know about what marketing management is on today’s demand and how we can achieve it. Every company has its specific objectives and goals that make it distinctive from other companies in the market. But some steps needed to make your marketing management effective are enlisted below: Define your mission statement […]
MARKETING MANAGEMENT
Marketing management is a process of controlling the marketing aspects, setting the goals of a company, organizing the plans step by step, taking decisions for the firm, and executing them to get the maximum turn over by meeting the consumers’ demands. A marketing manager must conduct extensive research to understand what marketing management is and […]